---
title: "Automatic plain text fallback for your emails"
description: "Sending HTML-only emails? Turn on the plain text fallback and every email automatically gets a text version. So they land in the inbox more often."
url: "https://lettermint.co/changelog/plain-text-email-fallback"
published: "2026-07-03"
last_updated: "2026-07-03"
---

# Automatic plain text fallback for your emails

> Sending HTML-only emails? Turn on the plain text fallback and every email automatically gets a text version. So they land in the inbox more often.

Every good email comes with two parts. The **HTML
version** with formatting, and a **plain text** version
with just text. That second part is often forgotten in
practice. Understandably, since hardly anyone ever sees
it. But spam filters do pay attention to it, and some
email clients prefer text over HTML.

We now take care of that for you. With the *plain text
fallback* on your route, we automatically generate a
text version for every email that only contains HTML.

![Plain text fallback in Lettermint](https://lettermint.co/content/changelog/lettermint-email-plaintext-fallback.webp)

## How it works

The HTML version is what most people see, with
formatting, colors and buttons. The *plain text* version
is the same email as plain text. Spam filters look at
both. An email with both versions comes across as more
complete and trustworthy, and stands a better chance of
landing in the inbox. Screen readers and some email
clients also fall back on the text version.

That is why we developed the *plain text fallback*. Send
an email without a text version and we generate one
automatically based on your HTML.

The fallback is off by default and you enable it per
route. You can do this in the dashboard under your route
settings. You can also enable it through the [Team API](https://lettermint.co/docs/api-reference/team/project#update-route-settings).

Including your own plain text version remains the best
choice, since it gives you full control over the content.
If you include one, that version stays untouched. As the
name suggests, this feature is meant as a fallback.

The *plain text fallback* is available on all accounts.
Enable it under your route settings on
[app.lettermint.co](https://app.lettermint.co). The
[documentation](https://lettermint.co/docs/platform/projects-and-routes/routes#plaintext-fallback-generation)
explains exactly how it works.